Contrary to popular belief, there are in fact times when you can–and should–pause your community management. The daily expectations from your fans set high standards in terms of response management and customer service. However, there are times when it is better to remain silent, times when controversy is present or events are unfolding offline that […]
Don’t Be Afraid To Go Silent on Social Media Read More »
Influencers are a great resource for getting the word out about your brand or campaign and have become increasingly more important to the success of social media marketing initiatives. However, with literally millions of potential influencers out there, it is important to be extremely savvy when selecting an influencer to partner with your brand. Here
3 Things To Consider When Choosing The Perfect Influencer Read More »
By Brian Murray I’ve said many times that my favorite social network is Twitter. Last year I wrote an article about one mistake on Twitter that was causing people to miss out on reaching their audience. With the past year’s changes on LinkedIn, I think the network is quickly catching Twitter, especially for the professional.
Stop Making This Mistake On LinkedIn (and Other Networks) Read More »
