Author name: Carrie Kerpen

3 Ways the Entertainment Industry Can Make Money Without Destroying The Internet

The internet is abuzz with protests of SOPA — the Stop Online Piracy Act that has the online community in a huge tizzy. Users are terrified of their sites/content being censored by the government. I think my favorite tweet about this topic is: “Under SOPA, you could get 5 years for uploading a Michael Jackson song, one year more […]

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The Mystery of The Facebook News Feed: How to Optimize The Hidden Jewel of Facebook

As brands come to understand Facebook more, they learn how to optimize posts to make them more “likeable”, or worthy of clicking like. There are many ways to do this, but the method that is by far the most mysterious to brands is the often misunderstood News Feed. Currently on Facebook, when you log in

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