Author name: Christina Sirabella

Which Social Media Trends Will Stick Post-Pandemic (And Which Won’t)?

We’re all aware by now that the COVID-19 pandemic had a massive impact on social media usage around the globe. Whether it was sharing information about the pandemic, connecting with friends and family that we couldn’t see in person due to social distancing, or finding humor and distraction from the heaviness of it all, social […]

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How Giant Food Answered “What’s On Your Plate?”

Giant Food was interested in spreading awareness of their Healthy Living program by spotlighting their in-store nutritionists. The nutritionists had been featured alone in content before, but with community being a key focus for the brand, it was important to showcase the true 1-1 impact they have on customers. During this same time period, the

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