Instagram Stories are your brand’s creative playground. Featuring interactive polls, GIFs, and doodles, food brands, in particular, have taken advantage of the format, leading the way in terms of original content. Here are three food brands truly doing stories thing right—either by showing a behind-the-scenes look, by developing a personality, or by engaging with followers. […]
3 Food Brands Nailing Instagram Stories Read More »
Augmented reality (AR) is rapidly gaining traction. Currently, over 30% of smartphone users engage with AR at least once a month, and it’s estimated that there will be 120 million users by 2021. As it continues to grow, there are many opportunities to take advantage of AR to create interactive experiences and engage with consumers
5 Things Every Marketer Should Know About AR Read More »
Did you know that people in a good mood are more likely to pay attention to positive stimuli? This week, we released a new augmented reality Facebook game designed to brighten your mood by helping you train your brain to focus on the positive. The game, called “Pop to Stay Positive,” challenges users to tap
Our Augmented Reality Facebook Game Helps Users Focus on the Positive Read More »
