Author name: Lindsay Cosner

What We Learned By Following 4 Pet Brands on Instagram Stories for a Month

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The takeover of Instagram Stories is impossible to deny. Stories have become Facebook’s fastest growing products in the brand’s history, and Instagram as a whole is the fastest growing of all social networks today. We were curious how brands that were already winning the social game and still receiving organic traction in the heart of […]

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10 Things Marketers Need to Know About Instagram Stories

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On May 17th, Facebook hosted the event See More With Instagram Stories at the company’s, very cool New York City office. The event intended to give attendees, all professionals from advertising and marketing agencies, clear insight into the unignorable consumer shift toward Instagram Stories as a prefered sharing format. And Likeable was there to get

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Facebook Changed How It Ranks Videos in the News Feed

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Over the last few months, Facebook has announced multiple changes to its algorithm that will have a significant impact on what content appears in the News Feed and with what frequency. Mark Zuckerberg himself summarized this recent spate of updates in a much-analyzed announcement that indicated the News Feed will now be prioritizing “time well

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