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Social Media Character Count Best Practices

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By Jenn Burgess, Graphic Designer and Michelle Greenbaum, Copywriter

You may think one piece of copy will work across all social networks, but that isn’t always the case. What works on Facebook may not fit on Twitter, and the hashtags you use on Instagram may not be best for your Facebook post. Instead of writing the perfect piece of copy and having to cut it down or bulk it up last minute, bookmark and reference this guide for all of the best practices for social media character counts.

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3 Basic Principles Of Design

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By Jessi Chang, Graphic Designer

There are a lot of components that go into a design. To best communicate visually, the three main principles of design to consider are typography, hierarchy and color. Is the font type and font size legible? Is the first element you see on the design the most important? Is the color distracting? These three principles will help you get started on a design or at least help you review a design. 

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How Millennials are Changing the English Language

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By Hannah Baker, Junior Copywriter

Every older generation loves to look down on the way the newer ones speak. The phrase “kids these days…”could come from the mouth of parents from 1915 or 2015 and mean the same thing: Kids are speaking differently, therefore they’re speaking incorrectly. What they don’t realize is that English isn’t being ruined — it’s just changing, and that’s a good thing. If our language never evolved, we would still be speaking as Shakespeare did. Or English may not have been created at all, since plenty of other languages came before it.

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