By Michelle Greenbaum
Are you thinking of joining the blogging community, but unsure where to begin? Here are six platforms to keep in mind. Each is different, but you’re guaranteed to find one tailored to fit your needs.
A Blog About Blogging: Finding the Right Platform For You Read More »
By Charlie Balk
Brands are flocking to Snapchat in droves. As Twitter stock drops and Instagram becomes treated more and more like Facebook (same advertising back-end), it’s understandable that marketers feel the call. Snapchat’s rapid growth can be largely attributed to their commitment to innovation. They’re able to consistently add new features like filters, lenses, and stories, while staying true to their main-selling points of privacy and exclusivity. It’s no wonder the size of their user base grows and that brands follow behind. Here are three brands whose efforts on Snapchat really caught our eye.
3 Innovative Social Media Marketing Campaigns on Snapchat Read More »
By Shani Smotrich
Most social media platforms have in-depth metric systems, allowing brands to track their fans and online actions.
Snapchat, however, falls short in this area with its relatively new custom geofilters. For brands and content marketing agencies creating their own filters, the metrics reported include just two things:
Snapchat Geofilters: How Can Social Media Marketers Use Them? Read More »
