Uncategorized

4 Copywriting Tips for Pharmaceutical Marketing

By Hannah Baker

Not all copywriting was created equally. While social media marketers may be used to switching up tone and style based on specific brand guidelines, the medical field is a whole new world of writing. Pharmaceutical products are highly regulated and all marketing must comply with their legal guidelines. These rules may vary from one company to another, but here are some general tips to make legal review go more smoothly for your pharma clients. 

4 Copywriting Tips for Pharmaceutical Marketing Read More »

5 Ways Social Media Has Changed the Way We Exercise

By Alora Kelley

These days, exercise and physical fitness have expanded beyond PE class and your local gym. The amount of options available and the introduction of many fads has led to confusion in the marketplace for many brands. Effective social media has changed the way we exercise and allowed brands to overcome obstacles in the marketplace there previously was no solution for. Here are five ways social media has changed the way we exercise:

5 Ways Social Media Has Changed the Way We Exercise Read More »