The word emoji literally means means “picture” (e) + “character” (moji). We all know emojis as being random characters and food images that we use to communicate with our friends. Recently, brands have started to use them as well. Today we see them in our Gmail inbox, on Twitter, in our Facebook feeds, in Snapchat images, tattooed on […]
How Brands Can Communicate Through Emojis Read More »
“Whatever words we utter should be chosen with care for people will hear them and be influenced by them for good or ill.” -Buddha The way people consume their news has changed. Over 52% of Twitter users report that they receive their news on the popular social media network, up from 33% in 2012. Couple
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Each month, we are presented with the task of creating new content for brands that we work with. The keyword here being new. The reason we stress this word is because too often brands reuse images and copy that their communities have already seen. According to the Custom Content Council, “90% of consumers find custom
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