People in the social media industry are generally very creative– and sometimes creative people are not particularly analytical. In order to calculate social media ROI, you need to be comfortable with numbers. Likeable provides its clients with a monthly analysis of Facebook data. It ultimately helps us determine the best time, day and format to reach and […]
How To Get The Most Out Of Facebook Insights Read More »
You know by now that your brand should be taking advantage of Facebook and Twitter. But you just might be underrating an element of the marketing mix. A recent report from Custora revealed that over the past four years, brands have quadrupled the rate of customers acquired via email. Clearly, the “old-fashioned way” cannot be
5 Open-Worthy Email Newsletters Read More »
As social media experts, we understand that being tied down to a content calendar is not the best strategy. Let’s use our expertise and knowledge to “cook” some content up that is pure, real, engaging, and relevant. The truth is, without real-time content, you’re not fully providing “that fix” your community wants—and expects. It’s the
An Important Lesson from Breaking Bad: Claim Your Territory Read More »
