Augmented reality (AR) is rapidly gaining traction. Currently, over 30% of smartphone users engage with AR at least once a month, and it’s estimated that there will be 120 million users by 2021. As it continues to grow, there are many opportunities to take advantage of AR to create interactive experiences and engage with consumers […]
5 Things Every Marketer Should Know About AR Read More »
Did you know that people in a good mood are more likely to pay attention to positive stimuli? This week, we released a new augmented reality Facebook game designed to brighten your mood by helping you train your brain to focus on the positive. The game, called “Pop to Stay Positive,” challenges users to tap
Our Augmented Reality Facebook Game Helps Users Focus on the Positive Read More »
Storytelling is a critical piece of brand building, and on social media especially, a great story has the power to help your brand break through the clutter and truly connect with your customers. On my podcast, All the Social Ladies, I’ve talked to some of the most brilliant women in digital and social media, and
3 Powerful Brand Storytelling Lessons for Social Media Marketers Read More »
