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12 Chief Marketing Officers You Should Be Following on Twitter

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While many brands have harnessed the power of Twitter, less than one-third of the world’s top Chief Marketing Officers are active on the social network—thereby missing out on valuable opportunities to demonstrate thought leadership, broadcast company news, and engage in conversations related to their industry. In fact, a study from Brandwatch reveals a breakdown of […]

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What Facebook’s Bet on AR Means for Brands

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At last year’s F8 conference, Mark Zuckerberg introduced AR to Facebook with the implementation of the Camera Effects Platform and AR Studio. Since then, this enhancement to reality has notably begun to shift marketing strategies for brands. Making AR More Accessible Immersive storytelling is finally gaining steam in the brand marketplace. With its newly updated

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10 Things Marketers Need to Know About Instagram Stories

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On May 17th, Facebook hosted the event See More With Instagram Stories at the company’s, very cool New York City office. The event intended to give attendees, all professionals from advertising and marketing agencies, clear insight into the unignorable consumer shift toward Instagram Stories as a prefered sharing format. And Likeable was there to get

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