When many people hear the term “climate change,” they tend to think it’s something that will happen in the distant future. To Gen Z, however, climate change is happening now. In fact, 80 percent of Gen Zers feel they can have an impact on issues by using social media, and 64 percent believe supporting issues […]
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Throughout the past month or so, we’ve learned quite a bit about marketing during a global pandemic. To sum it up in one sentence: It’s all about being able to pivot. Your strategy, your tone, your content creation methods, and your mindset toward all things marketing during this time will need to change—and that’s not
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COVID-19 has, without a doubt, turned our worlds upside down in every way. It’s impacted our physical health, our mental health, our surroundings, and pretty much everything we were used to doing. And for brands, that means their marketing strategies. With offices and studios shut down, brands are finding themselves unable to do in-person photo
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