Pinterest holds vital potential for brands. In fact, Pinterest can be more valuable for certain companies than having a Facebook or Twitter presence. That’s because Pinterest offers a clear sales opportunity – 70% of people on Pinterest use it to get inspiration on what to buy. With such a large opportunity at hand, it is […]
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Read the 2017 version of why social media is an absolutely a must for business branding here. Although a relatively new phenomenon, social media is rapidly turning into a vital part of the modern marketing mix. Speaking of the so-called social media revolution, nowadays managing a flexible presence on each of the “BIG THREE” (Facebook, Twitter
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When working in an industry like social media, you can’t create strategies for the present. By the time you complete your marketing strategy, all the tools and networks you rely on will have changed. In order to be strategic and be ahead of your competitors, you have to look into the future. What trends are
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