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Why You Should Use Social Media in the Hiring Process

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By Michelle Rivas

The tried and true process that the everyday HR department utilizes to hire new employees might become outdated in the upcoming years due to more companies using social media for recruitment. Filling out an application, submitting a resume, and uploading a cover letter will be seen as an obsolete system that does not capture the entirety of an applicant’s skills and characteristics. 

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One Key Stat For Each Major Social Media Network

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By Brian Leigh

“Big data” is a complicated buzz-term. The way it’s tossed around, it sounds like something out of 1984, as if the data is arresting us of thoughtcrime. But in reality—and especially with regard to content marketing agencies—it’s something far less intimidating.

All “big data” means is statistics.

Some of those statistics are valuable, and sometimes the people who gather them charge fees. But sometimes, if you’re willing to do the research, even public and obvious data tells meaningful stories, shedding light on trends, on platforms, and in audiences.

Here is one example for four major social media networks.

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