How B2B Marketers Are Using Facebook
Learn how B2B brands are using Facebook as a marketing toolkit.
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The Rise of Augmented Reality: 3 Apps to Help You Learn the Ropes Now
Following the summer success of Pokémon Go, all signs point to augmented reality (AR) as being the next big thing in tech. In fact, Apple’s Tim Cook recently suggested that we will soon wonder how we ever lived without it. Though often confused with virtual reality, AR actually works to blend digital images with the real world, and a plethora of cases are already being tested. With the latest speculation that AR will even be incorporated into the next iPhone camera, this technology seems destined to rule our future.
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3 Things Venmo Can Teach You About Social Media Marketing
By Honey Comer
Venmo, the wildly popular mobile money-transfer app, was founded in 2009 as a way for individuals to easily split payments with friends via text. Its success has been meteoric, with some sources reporting more than $1 billion in payments processed through the app this year alone. What is perhaps most interesting about Venmo, though, is that the seemingly functional app has morphed into what can almost be considered a new social network.
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