There are multiple ways to like a Facebook page. You can like a page from a friend’s timeline, a News Feed story, an ad, a sponsored story, or from Facebook search. Another way that is often overlooked is the ability to like a Facebook page via Facebook’s “text to like feature.” Brands, small businesses, celebrities, authors and political figures have the opportunity to […]
HOW TO: Like A Facebook Page Via Text Message Read More »
Social media is a great way to promote a specific event, premiere, and launch. It is common to create a social presence for this one-time event and leverage social media to create a following and a community. There are tons of examples of brands using social media to promote their event and grow their communities;
Keeping the Momentum Going AFTER the Launch Read More »
The principles of customer loyalty have not changed in the past 30 years– incentivize your best customers and they will not only remain patrons, but they will also tell their friends about their experiences with your brand. We’ve all heard the age old saying that it costs more to acquire a customer than it does to
4 Truths About Social Loyalty Read More »
