In its 15th year, Advertising Week continues to serve as a useful way to take the pulse of the current state of the advertising industry (and guess about its future). Digiday’s “In and Out” panel did just that, in fact, polling marketers from Equinox, GIPHY, Gimlet Media, and GE on where they stood on hot […]
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Anyone familiar with the role of a community manager knows that your day can go from calm to busy in a blink of an eye. The four Instagram updates below not only help streamline a community manager’s day but can also help build a better relationship between your brand and your followers. 1. Automatic Scheduling
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We’re all emoji experts when it comes to texting, but using emojis on your brand’s social channels is a totally different game. While we tend to put most of our energy toward the words in our captions, these little icons can make your post copy pop in the feed when used creatively and sparingly. On
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