The savviest of Facebook marketers all have one very important thing in common. It’s not strategic. It’s certainly not tactical. Most of all, it’s not serendipitous. The best Facebook marketers all do one thing remarkably well; they act like humans. They understand why people are using the platform, and more importantly, they create native content […]
4 Ways to Reengage Your Bored Facebook Following Read More »
As new platforms emerged and consumer attention span continued to dwindle in 2013, we witnessed a golden year for short-form content. In an age when we are attached to our mobile devices which are themselves constantly inundated with messaging, brands learned to connect with consumers during in-between moments with connections that could break through the
2013: The Year of Short-Form Content Read More »
2013 social media followed a lot of buzz-worthy events – the world got a new pope, a new royal baby, and a new controversial pop star to talk about incessantly. (I think I’ve said “Miley Cyrus” more than my own name lately.) But how we used social media in 2013 is even more impressive
Top 10 Social Media Predictions for 2014 (Based on 2013 Moments) Read More »
