Strategy

How Social Media Makes Time Travel Possible

By Daniel Lara

Time travel: a concept that was crafted by the greatest minds of our world, and only turned into reality within the greatest stories of science fiction, isn’t as much fiction as we thought. On October 21, 2015, many will celebrate one of the most memorable tales of time travel: Back to the Future. In the movie’s sequel, Marty McFly travels to this day from 1985 with the hope of altering his future.

But this day is more than just a celebration of a classic cinematic moment. It’s a day that recognizes the power of time and our curious fascination with it. And so, this got me thinking: Why is the notion of time travel compelling to so many? And why is it that we humans become emotionally charged with the idea of accessing the past, present and future? 

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4 Examples of Real Time Content to Model Your RTM Strategy After

Real Time Content: the three big money words right now in marketing. From tweeting a trending hashtag, to commenting on viral stories, to creating custom images relevant to a current trend, incorporating real time content into your social marketing strategy is a great way to increase engagement and make your brand a part of a viral conversation.

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