The ever-evolving and fast-moving social media landscape can be hard to navigate, especially in crazy times like the ones we’re currently in. And without up-to-date research on trends, audiences, and patterns, anticipating twists and turns can seem impossible. Lucky for you, we’ve gathered the key information you need for your marketing efforts. Here are 21 […]
21 Stats & Facts Social Media Marketers Need to Know in 2021 Read More »
The election is upon us—and you’re not ready. In your defense, it’s probably never been less clear in our lifetime what a U.S. election means or how to be prepared for it. That goes for individuals and brands alike, and really for anyone trying to make sense of COVID, Black Lives Matter protests, and a
How Brands & Marketers Should Navigate the 2020 Election Read More »
Marketing has created a dizzying array of abbreviations and somewhat esoteric terms. Unfortunately, many of the simplest sounding terms also have technical definitions that aren’t aligned with common-sense readings of the words involved. So, we’ve created this guide to the common questions you get about social metrics and how to answer them—soon, when you hear
The 7 Most Commonly Misunderstood Marketing Metrics Read More »
