3 Things Every Marketer Should Learn From Humans of New York
By Jessica Chen
If you’re even remotely active on Facebook, you’ve probably come across Humans of New York. Humans of New York (largely referred to as HONY) is a photography blog that was started in 2010 by Brandon Stanton. It has now evolved into a best-selling book (plus a second one!) and social media phenomenon that has taken the world by storm. Regardless of how different your brand may be, every marketer could use some pointers from HONY and its almost-cult-like community.
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