Maybe you’ve scrolled right past them in the emoji keyboard. Maybe you’ve wondered why they even exist. But there’s no question that these lesser-known emojis can help your brand’s post copy stand out on social. In honor of World Emoji Day, here’s a list of the most underrated emojis and how to use them! The […]
The Most Underrated Emojis for Brands Read More »
Conventional wisdom has it that the shelf life of social advertising is quite short—that’s actually wrong most of the time. You can run a social ad for as long as it is effective, and a good piece of creative (especially video) can run for weeks or months without seeing any downturn in results. This is
How Often Should You Be Refreshing Your Social Ads? Read More »
Community management is essential to brands in so many ways: it helps create and showcase your brand’s identity and personality, it helps build trust with your audience, and it gives an added value that can clearly separate you from your competitors. You know the basics of community management, but it’s an ever-evolving practice—and like most
3 Major Trends in Community Management Read More »
