Aspect ratio is the proportional relationship between an image’s width and height. Seems simple enough, right? So how is it that until recently, people have preferred video to be horizontal? The answer: movies. Cinema, where moving images first took a foothold in culture, started with a 4:3 aspect ratio (width to height). From there, as […]
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In an effort to maintain its growing status as a top social media platform, Instagram introduced IGTV earlier this year. With a structure that resembles both YouTube and Snapchat Discover, the expectations for Instagram’s big video push are high, with brands jumping at the chance to utilize the long-form video hub. Here to help is
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Anyone familiar with the role of a community manager knows that your day can go from calm to busy in a blink of an eye. The four Instagram updates below not only help streamline a community manager’s day but can also help build a better relationship between your brand and your followers. 1. Automatic Scheduling
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